一年一度的双十一剁手节马上要来临,电子商务专业留学俨然成为童鞋们眼中的“香饽饽”。英国大学的教育吸引着众多中国学子,前往英国留学学习电子商务专业。下面我们就来看一下英国留学电子商务专业详解及推荐名校。
目前高级电子商务人才紧缺,特别是传统行业的企业。电子商务高级人才既相当于人力资源总监、市场营销总监、信息技术总监。他是能利用互联网技术对信息的编辑,筛选,组织,从新规划,最终把信息技术手段用在营销上。它可以说仅次于CEO的职位,有深厚的现在信息技术与市场营销先进思维。
兰卡斯特大学 LancasterUniversity
E-Business andInnovation MSc
课程模块:
BridgingModules:(To fill knowledge gaps, dependent on student)
Introduction to ICT信息和通信技术简介
Management inContext
Compulsory Modules:
Managing Complexity
E-Business
SAP
Innovation
Managing ITArchitecture (IBM)
InformationManagement and Strategy
Business Planningand Finance
Research Methods
Optional Modules:
Route A -Management (all three)
E-Supply ChainManagement
E-Marketing
Managing andLearning in Project Environments
Route B - AdvancedComputing (any two)
Network and SystemSecurity
Mobile Computing
SystemDependability
Software Innovationand Entrepreneurs
入学要求:2:1学位,有相关工作经验也可以;雅思6.5
这个课程实践与理论结合,会结合实际案例进行教学,更难得的是它是通过与IBM和SAP的客座讲座来进行教学合作。
杜伦大学 Durham University
Internet Systemsand E-Business MSc 偏计算机
课程模块:
Object-OrientedProgramming in Java and UML
SoftwareEngineering for the Internet
Distributed Computing
Enterprise andDistributed Systems
Research Methodsand Professional Issues
Web Technology
Digital Imaging
Information Searchfor the WWW
Dissertation
要求:雅思6.5单项6.0,学费13300英镑,属于工程与计算机学院
纽卡斯尔大学Newcastle University
E-Business MSc
E-Business(E-Marketing) MSc
在不断变化的电子商业中,传授网络营销的理论,教授营销的实际技能与知识,并把这些技能转换成战略企业目标,主要核心课程组织理解,咨询项目,电子商务,营销理论,国际营销等。
E-Business(Information Systems) MSc
课程模块:
NBS8007Understanding Organisations
NBS8008 ConsultancyProject
NBS8009 AdvancedSeminars
NBS8207 E‐Business
NBS8045 TheInternational Business Environment
NBS8011Dissertation
NBS8053 InformationSystems Management
NBS8062 ResearchMethods (ICE/ABC/E‐Business)
NBS8214 Technology,Change and Innovation Policy
NBS8511 E‐marketing
要求:2:1学位,雅思6.5单项6.0,非211均分85,学费15165英镑
利物浦大学 Liverpool University
E-Business Strategyand Systems MSc
课程模块:
必修:
Business Analysis& Assessment (EBUS601)
E-business Toolsand Technologies (EBUS603)
E-business Systems
E-business Strategy
E-businessEnterprise Systems In Sap
Msc Project
选修:
OperationsModelling and Simulation
Supply ChainOperations Management
StrategicOperations Management
Total QualityManagement Ii
Lean Thinking
Logistics andInternational Trade
Project and ProductManagement
要求:均分80,雅思6.5单项6.0
牛津布鲁克斯大学Oxford Brookes University
eBusiness 属于Departmentof Computing and Communication Technologies
课程模块:
The Business Web
Web ApplicationsDevelopment
E-MarketingPrinciples and Strategies
Building aWed-Based Business
E-BusinessInformation Systems
Business E-Futures
Research and StudyMethods
Dissertation
要求:学费12530英镑;计算机、商务纤细系统等专业二等学位,雅思6.0
该课程是牛津布鲁克斯商学院与计算机通讯学院联合开办,主要是基于互联网技术设施的理解和应用,包括网页设计,人机界面,能更好的补充多媒体商业潜力与数据库技术的理解,鼓励具有一定计算机或者商业信息系统基础的同学申请。
诺丁汉特伦特大学 Nottingham TrentUniversity
Management andEntrepreneurial eBusiness, MSc
课程模块:
Core modules:
Managing People
Information andKnowledge
Accounting
Finance andEconomics
Strategy in theInternational Environment
Marketing andOperations
Research Methods
Applied /Consultancy Project.
Specialist modules:
Global DigitalBusiness Contexts
CreatingEntrepreneurial Value in Networked Environments
要求:2:2学位,雅思6.5单项5.5;学费12950英镑
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